Tuesday, October 16, 2012

Prudential BSN Takaful Berhad's Super Achiever's Convention 2012

This was held just last week at the KLIA Pan Pacific Hotel and would be either the 5th or 6th event back to back with Prudential BSN Takaful Berhad. This shows the level of commitment we have at Greenwood Nine Marketing (or GW9 as we like to call our company) to our clients. PruBSN has a huge number of other event managers servicing them but they choose the ones which offers the best in service quality and pricing.

This time around, we didn't just handle the event for the agency side but also for their Brand & Communications department and for 2 different events. The 1st was for a launch of SmartLink and the other was the official announcement of their Brand Ambassador, Nabil Jeffri. He is the world's youngest F1 test driver and he currently drives for Petronas.

Enjoy some pictures we took...



Launch Gambit was the introduction of a 10' RC Blimp carrying a plaque.





The Smartlink launch featured a pregnant talent with a 6 year old boy carrying puzzles that they finally fit onto a pop up display board featuring the new product. These talents walked in behind a group of young ladies, middle age mums with kids, young married couples etc.

Later, we had the announcement of PruBSN's Brand Ambassador, Nabil Jeffri.







Then it was all excitement again when the Chief Agency Officer introduced their next reward destination. Hong Kong (including a fully paid visit to Disneyland).



Stay tune for more into what GW9 does best...

PruBSN's other 2 events that we did...

Here some clippets of the 2 other events we handled for Prudential BSN Takaful Berhad. The 1st was the Kick Off 2012 aptly titled SPEED. They had an acronym for it which I can't quite remember now but it was a catchy conference. This is a must have event in the insurance / takaful industry as here is where they set targets and goals to achieve, discuss where the company is headed and what can their agents expect for the year.

The event was held at Istana Hotel, KL for about 500 attendees.

I liked the backdrop design which we created for them. It had a glow in the dark theme to it like in a Secret Agent movie...

It was a world map with mini AC Strobe lights built into it and would flash at different times.

Here in the picture, we have En. Wan Azim, the Chief Agency Officer on stage.





Being a high energy conference, we decided with the client's approval to invite the top cheerleading group in Malaysia, comprising of the best cheerleaders from different schools, to do what they do best.


The zany clients after the event. All relaxed after a hectic schedule posing with yours truly.

Then the next event we did for them is was just called Shopping Sakan 2012, where the achievers were given certain time limit to shop till they dropped at Giant Kinrara after closing hours.

It was an awesome experience for us being inside this huge mall. Best part was it was held during the fasting month.

We set up after 12 midnight and worked feverishly and got everything up and running n less than 2 hours... a record time for us.



We specially made wrist tags with time on them for the judges to see from afar.



It was a mad rush to register as everyone was terribly excited about the free shopping.


I was the official timekeeper and had a reusable air-horn, a storpwatch & a huge flag.


We decorated the venue with a checkered carpet for the start / finish line, had banners up including a mini stage. The entrance into the supermarket was jammed packed with the attendees and their family members who came to give support.




Can you imagine that each of them later went home will all these goodies? Good on the PruBSN for this innovative reward.






Monday, October 15, 2012

Prudential BSN Takaful Berhad's AAPN 2012

Wow.. It's another round for being the Event Management firm handling their year end awards night. This is a repeat client who believes in us and what we can do. In fact this is the 4th or 5th event back to back in every 2-3 months. And believe me, PruBSN's team has been doing this for quite awhile with numerous other companies and the process each time is the same where an open quotation is requested from the others. I guess we alway win because of our smiles ;) ... but seriously speaking, we do smile a lot at their events because that's who we are.

We don't only provide a great event management team with a really pleasant attitude but also at a super good price range. We are noted to be well below market prices not because we don't want to make a ton of money but we believe in nurturing a long term ethical business relationships.

Anyway, this post is all about PruBSN's Annual Awards Presentation Night (AAPN) 2012 formerly known as Awards Gala Night (AGN) which we also handled for them the previous year.

This glamorous event was held at the huge Palace of the Golden Horses, with the theme... Masquerade. Being Syariah Compliant, it was toned down extremely while not jeopardizing the fun and mystique of the theme.


It started with an awesome Garden Party featuring 2 lovely caucasian promoters in costumes giving away custom made lollichocs. We had designer Ottoman sofas in 3 different colors, LED lit cocktail tables for their comfort and photo walls just for the guests to entertain themselves while waiting.


To top it off we hired 2 caricature artists and they were doodling away funny drawings of our guests while they chomped down on the freeflow chocolate fountain with fresh fruits AND freshly made Popcorn. Now tell me you can beat that!





The backdrop featured another 2 more panels on the left and right sides.

Here the design mirrored the main stage and it was made to look like 1 whole single set fetauring 2 more large rear projection screens.

Our designers worked non-stop to get the designs right. It paid off I guess after clients and guests commented on it.


For the opening gambit, we had a professional mask changer do her magic on stage. The crowd just couldn't understand how this was done but we know, don't we ;)


The main award winners were also carried in on a sedan chair where we decorated it with a nice Pashmina picked up from the malls. We had streamers for them once they were on stage.



As for the grand award winner, we threw in fountain pyro effects, CO jets etc.


The entertainment came from Malaysia's leading songstress, Dayang Nurfaizah. She had the audience singing along with her, screaming her name once she hit the stage. I couldn't let up this chance for a photo and a personal autograph here :p




As you can see, the guests came fully decked according to the theme.

Congrats to PruBSN for a successful event.